Questionnaire

• What does your store sell and why?

100% Kona coffee.  Because of mislabeling and lack of regulation in the coffee industry, many companies try to pass off Kona-branded coffee as 100% coffee. In reality, these products are blended with other beans, leading to an inferior product. 

• Who's your target audience?

Coffee, especially Kona coffee enthusiasts

• What was the biggest challenge you faced in creating your store?

Honestly, being overwhelmed with the ALL of choices in images, themes, app, etc.  Understanding how menu options were laid out took some time.  

• What worked really well when using our platform?

Quick and beautiful! I can't believe I got a shop up in running in under three hours.

• What could be improved when using out platform?

It's somewhat confusing with all the testing options, and configuration needed for testing payment providers.  Automating or making it clearer how to going into "test" mode would be beneficial. 

• How did this experience help you build empathy for our merchants?

 The amount of decisions can be overwhelming.  When building products at Shopify, we need to enable Merchants to make decisions quickly.  

• What is your biggest takeaway from this experience?

Shopify is Awesome!!! I could've never imagined building an online-store would be so easy to use.